Create your own palette and music with MaQuillage's "Customized Eye Color"! Share! "EYE COLOR PLAYER" ~ Released on October 21, 2021 ~

Shiseido Co., Ltd. From Shiseido's total make-up brand "MaQuillage", "MaQuillage Dramatic Eye Color" will be released on November 21st, where you can create your own palette of destiny while enjoying your favorite colors, seasonal colors, and textures, just like choosing chocolate. It will be released on Sunday. Along with the release of eye color, we will release "EYE COLOR PLAYER", a content that you can enjoy by freely combining eye colors digitally to create your own palette and music on Thursday, October 21st. ■ MaQuillage Dramatic Eye Color "MaQuillage Dramatic Eye Color" is an eye color that you can customize while enjoying your favorite colors, seasonal colors, and textures, just like choosing chocolate. By combining your favorite color and brown, you can create your own palette of destiny that naturally makes your eyes look bigger and more attractive. In addition, we will release "MaQuillage Customized Case" that can set up to 4 dramatic eye colors and "MaQuillage Chip & Brush N" that can be set in the customized case at the same time. MaQuillage Dramatic Eye Color All 25 colors (of which 4 are limited) (Brown color of fate, smooth clear color) 1 g each (Long-lasting color lasting base, transparent shine lame color) 0.8 g each (Rose Stardust) ) 0.6 g Price 900 yen (990 yen including tax) MaQuillage Customized Case Price 700 yen (770 yen including tax) MaQuillage Chip & Brush N Price 350 yen (385 yen including tax) * The price is a reference retail price. (Prices may vary depending on the store) ■ Let's make palettes and music with "Customized Eye Color"! "EYE COLOR PLAYER" is on sale "EYE COLOR PLAYER" can be freely combined with "Dramatic Eye Color" digitally. It is a content for smartphones and tablets that you can enjoy by creating your own palette and music. Each of the 25 eye colors has a tone, and by selecting the 4 colors to be set in the palette, you can create your own palette and music from more than 12,000 combinations in total. You can also put a message on the completed palette and send it to your friends and family. ■ "EYE COLOR PLAYER" https://maquillage-eyecolorplayer.jp/top/?rt_pr=trj72 How to play EYE COLOR PLAYER STEP 1 Choose your favorite brown color from the destined brown color 1 Choose a color. * "Brown color of fate" is an eye shadow born from eye color research. The eye shadow that matches the color of the eyes is assimilated so that it blends into the eyes, making the eyes look larger naturally. STEP 2 Choose your favorite color Choose 3 favorite colors from other than the destined brown color. Each eye color has a different tone, so you can freely combine and enjoy your favorite colors and sounds. STEP 3 Completion of the pallet The pallet of your own destiny is completed. The music will change according to the color you choose. STEP 4 Share the palette! You can put a message together on the completed palette and send it to your friends and family. You can also share it on SNS. [Target device] Smartphone and tablet only (Not available on PC) [Recommended operating environment] ・ Smartphone iOS / Android latest target browser iOS: Safari / Android: Chrome ・ Tablet iPad OS latest target browser iPadOS: Safari * Content will be released by the end of February 2022. ■ Shiseido Parlor In commemoration of the release of the collaboration project "MaQuillage Dramatic Eye Color", "MaQuillage Chocolat" in collaboration with Shiseido Parlor is available at the Shiseido Parlor Official Online Shop and Shiseido Parlor Ginza Main Store (8-8-3, Ginza, Chuo-ku). It will be on sale for a limited time from November 21st (Sun). You can enjoy a total of 5 chocolates, "snowball", "mint chocolate", "cream milk tea", "caramel ganache", and "raspberry", which are inspired by dramatic eye colors. For details, please see the "MaQuillage Chocolat" special site (https://parlour.shiseido.co.jp/EClimited/?rt_pr=trj72). ■ MaQuillage brand site https://maquillage.shiseido.co.jp/?rt_pr=trj72 ■ Official Instagram https://www.instagram.com/maquillage_jp/ ■ Official Twitter https://twitter.com/maquillage_jp