Introducing "Toothpaste Paper ™ ️", which reduces the amount of plastic used by about 98% from the sustainable brand MiYO Organic from Japan.
~ A new choice of toothpaste that is kind to the earth and foams in response to saliva. Pre-order sales start from 4/1 (Friday) ~
Howa Co., Ltd. Howa Co., Ltd. (Headquarters: Nagoya City, Aichi Prefecture, Representative Director Katsue Yamamoto), which operates "MiYO Organic", has "toothpaste paper" with non-plastic specifications (* 1) as a new option for toothpaste. Expand. With the enactment of the new plastic law ahead, as interest in sustainability and the need for non-plastic products increase, we will start accepting pre-order sales in advance of items for hotel amenities. * 1 Approximately 98% reduction in plastic parts compared to conventional products How many people have used up the small toothpaste provided as a hotel amenity overnight? How much of the remaining toothpaste container is discarded as garbage a day? MiYO Organic's toothpaste paper was born from such a question. Traditional toothpaste had to be placed in a plastic or aluminum container to prevent its contents from deteriorating or solidifying. Therefore, by making the toothpaste into paper, we succeeded in using paper for the package (* 2). We are aiming to further reduce plastic emissions by using it together with the bamboo toothbrushes that are already on sale. * 2 In order to protect the physical characteristics of the product, a thin PP is attached to the inside of the paper package . Paper is used for the package and the plastic part is reduced by about 98%. Toothpaste paper can use a paper package, so reduce the amount of plastic. I can. It is convenient to carry, and it is a hygienic paper type that does not take up space and is convenient to carry around. It is also useful as a toothpaste for mountaineering, disaster prevention, and bedridden people, as well as for airplanes and business trips. Reduction of transportation cost and CO2 By reducing the weight of one packet of about 0.5g compared to ordinary toothpaste, the weight and bulk are reduced, which leads to the reduction of CO2 during transportation. You can also reduce transportation costs. Pleasant refreshing mint flavor A refreshing mint flavor that will refresh you even in your busy daily life. It has a gentle taste that is familiar to a wide range of age groups, from children to the elderly. With toothpaste paper, you can brush your teeth in 4 easy steps. Easy-to-use toothpaste anytime, anywhere. How to use 1. Take out the toothpaste paper Take out the paper from the package by hand. 2. Set the paper on the brush Insert the paper into the brush part of the toothbrush from above. Keeping the toothbrush head wet will make it even smoother. 3. Since it foams in response to saliva and water contained in the mouth as it is, put it in the mouth as it is and brush it. 4. Rinse your mouth and rinse gently to brush your teeth. Product name: Toothpaste ™ ️ Price: Please contact us. (* Samples can be arranged) Taste: Mint taste Body size:This press release contains information for the media.
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