It can only begin if it is not delicious. What aspects should we pay attention to when choosing frozen food?
A variety of kinds are sold, and many people have become indispensable frozen foods in their diet and life. What do people pay attention to when buying frozen food? The actual situation is confirmed from the "Survey on Frozen Foods 2021" published in October 2021.
The following shows the results of several responses that are taken seriously when buying frozen food. The top management is "delicious", and 57.1% of the people agree.
I'm afraid the pursuit of "delicious" is not limited to frozen food. Some people may think that food can satisfy nutrients and hunger, but they still want to eat delicious food. Because you can choose what you like, so if that's the case, it's natural to choose something to eat that can enjoy the taste.
The second is the value of 55.5%, which is basically the same as "delicious", which shows "cheap". If you can use money freely, other important points can also be satisfied to a considerable extent. But in reality, the budget is limited and luxury goods are not allowed. "cheap" is not only the amount of money, but also means that it is good or bad in terms of performance-to-price ratio with other important points. At this point, "too much internal capacity" is almost synonymous.
Second, "easy to cook" is 36.0%. Recently, frozen food is the same as cooked food, for example, it can be cooked almost effortlessly in the form of simply putting it in a bag and heating it in the microwave oven for a specified time. Of course, there are many things that are provided in frozen form and used as ingredients for actual cooking, but they are unlikely to be purchased. From another point of view, this is the idea that you don't need frozen food as your own cooking material.
It is worth noting that the "usable capacity, number" is 21.3%. The characteristic of frozen food is that it can be preserved for a long time by freezing, but it is still required (for a meal) to be used. You don't need to keep it for a long time, but choose frozen food for other purposes (such as wanting to eat food you can't cook), so "the number of capacities you can use" is enough. Moreover, it can be considered that there is a problem of freezer capacity.
These important points, if changed, can be interpreted as the conditions for easily selected and popular frozen foods. "delicious", "cheap", "easy to cook" and so on, although it looks very simple, but from the manufacturer's point of view, it must be very difficult.
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Survey on Frozen Food 2021
From September 14 to 15, 2021, men and women aged between 20 and 59 were interviewed through the Internet. The number of valid responses was 1466 in a preliminary survey (overall) and 1000 in this survey (those who used frozen food more than 1 day a month). The age classes divided according to the ratio of men to women and the age of 10 years old are equally distributed. Past investigations have been conducted under almost the same conditions.
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