"SaaS Pricing Research Seminar: Pay-as-you-go or flat-rate billing?" Held on 12/21 (Tue.)!
Pricing Studio Co., Ltd. Pricing Studio Co., Ltd. (Headquarters: Minato-ku, Tokyo, Representative Director: Yoshihiro Takahashi) will hold an online seminar "SaaS Pricing Research Seminar: Pay-as-you-go or flat-rate billing?" (Free). https://eventregist.com/e/EoVwcFG0cnMc Should you choose flat-rate billing or pay-as-you-go billing for SaaS pricing? The pricing studio of a company specializing in pricing will thoroughly explain the issue! !! In recent years, with the rise of the subscription business led by SaaS, the importance of pricing has only increased. In fact, it is said that companies that have established and practiced methods to change pricing according to market trends have a high rate of return of 8% or more on an EBITDA basis. Meanwhile, pay-as-you-go has been attracting attention. Pay-as-you-go has the advantage of lowering the introduction hurdles for customers and eliminating the upper limit of customer unit price. In fact, many of today's high-multiple, high-growth SaaS (Shopify, Snowflake, Slack, Unity, etc.) employ pay-as-you-go. However, it is not possible to easily make pay-as-you-go billing, such as "Does it match the business phase of your company?" "Does the service characteristics match the unit of billing?" "Should you really utilize pay-as-you-go billing?" Isn't that the actual situation? Therefore, Pricing Studio will thoroughly explain the advantages and disadvantages of pay-as-you-go billing compared to flat-rate billing such as flat-rate billing, and the decision-making axis when adopting pay-as-you-go billing. [Overview] Seminar name: SaaS pricing research seminar: Pay-as-you-go or flat-rate billing? Date and time: December 21, 2021 (Tuesday) 17: 00- (scheduled for about 60 minutes) Holding method: Online (will be held at Zoom) Participation fee: Free Capacity: 250 people Entry: https: // eventregist. com / e / EoVwcFG0cnMc [People who want to recommend this seminar] ・ Those who are considering changing the price system such as pay-as-you-go and flat-rate billing ・ Those who are involved in SaaS / subscription business pricing ・ I want to learn how to think about pricing Person ▶ ︎ Seminar Agenda 1. Current status of SaaS pricing-Introduction of successful pricing companies-Changes due to changes to SaaS / subscription 2. Pay-as-you-go vs. flat-rate billing-Comparison of hiring companies-Arrangement of advantages and disadvantages 3. Pay-as-you-go? Fixed amount? Judgment axis for application to in-house services-Consideration points for judgment-Method of confirming applicability ▶ ︎Lecturer introduction Director COO Correlation collection Graduated from Waseda University. At Xica Co., Ltd., after the initial customer acquisition and customer accompaniment of the advertising analysis product "XICA Magellan (currently ADVA Magellan)" and the development of statistical algorithms, the product manager and the product design office manager. Engaged in personnel affairs and participated in Pricing Studio Co., Ltd. as a director COO from July 2020. * Zoom link for participation will be sent by email. * Participants can see their faces and hear their voices. * Please refrain from participating in other companies in the same industry. ◆ About pricing studios Pricing studios are all pricing processes necessary for price changes in order to maximize corporate profits and customer satisfaction through pricing. We provide "Pricing Sprint" that supports both consulting and product, and "Price Hack", a specialized media for pricing that supports all people who are in trouble with prices. Https://pricing.co.jp/service < Company Information> Company Name: Pricing Studio Co., Ltd. President: Yoshihiro Takahashi Location: 3-15-13 Shiba, Minato-ku, Tokyo YODA Building 2F Established: June 26, 2019 Business Description: SaaS Business, Media Business URL: https //pricing.co.jp